The Hogansville Downtown Development Authority met Monday morning for its annual planning session at the Victoria Belle Mansion event facility.
DDA chairman Dan Read orchestrated the meeting with a review the goals and priorities for the DDA centered around the themes “Hometown Hogansville,” “Destination Hogansville” and “Opportunity Hogansville.”
Under the strategic plan for “Hometown Hogansville,” Read explained that this would focus on supporting and growing local business, churches and community events while beautifying the city itself. The “Destination Hogansville” strategy would entail promoting and supporting tourism and investing in Hogansville attraction. “Opportunity Hogansville” suggests the attraction of new residents and businesses to the city and promoting the city’s major assets.
Since the DDA receives nearly half of its funding through the hotel/motel tax, Read brought forth the idea of expanding the DDA zone into the interstate area of Hogansville, since the two hotels, in which the group collects the tax, are located just off the exit.
While on the topic of the interstate exit, Read discussed doing marketing with those businesses in efforts to draw people to the Hogansville exit, a strategy under “Opportunity Hogansville.”
“If we don’t say ‘Hey we’re here,’ how are they gonna find us,” he said.
The idea of putting a history museum in the city had been discussed in the past, and would be beneficial to the “Destination Hogansville” strategy, Read said, along with promoting the area’s restaurants and recreation.
Board members should have more involvement in the DDA, Read said, and suggested having more definitive roles and responsibilities amongst the organization’s committees. His proposal included having a liaison for real estate, tourism, industry, church and community.
Board member Mavis Chapman and other members agreed with Read and said having new roles and responsibilities would allow the members to feel more inclusive.
No vote was taken on any of the proposed items during the planning session. A discussion and vote on the DDA’s budget is expected for the July meeting.